It’s a luxury car so over the top that it’ll be a marriage of science fiction and reality. A four-door sedan with a staggering $2 million sticker price, 16-speed transmission, top speed of 270 mph and a chassis made out of biodegradable lava rock.
We’re talking a slunty whip that will have a paint job that magically fades from black to white depending on the temperature, tint-control windows and leather seats that stay cool in even the hottest climes.
Just listing the amenities could take up an entire article. In fact, this car has so many bells and whistles that even the bells and whistles have bells and whistles. What billionaire ride would be complete without a 256-megabyte flash memory MP3 horn?
And that’s just the base model. Want the turbo? That’ll cost you $2.8 million.
This is the DiMora Natalia, a production car that’s been in the works for three and half years from DiMora Motorcar, based in Palm Springs, Calif. Slated for release some time in 2012, it will be the world’s most expensive production car.
DiMora, 54, got his start in the auto industry nearly 35 years ago, when he built luxury custom cars for Clenet Motorworks. Since then, he’s spent time in the computer, recycling and infomercial industries, among others.
In 2005, he returned to the auto industry, launching DiMora Motorcar and becoming the exclusive Middle East sales representative for Hennessey Performance, a custom car builder. Three weeks ago, DiMora Motorcar delivered the first Hennesey Venom GT to a customer in Dubai. The Venom, with a $890,000 price tag, is an economy car by DiMora standards.
Given the Natalia’s price — for $2 million, a consumer could buy 50 Mercedes C300s – DiMora is quite clear about who his target buyer is.
“People said, ‘Who’s going to buy this car?’ Well, it’s not the millionaires,” he said. “These days, having a couple million means you’re poor. Look at the billionaires. There have been more billionaires in the last decade than any time in history.”
The Scenestirz are on the waiting list.
Tweet



